oddbins vs the olympics

This has to be the funniest thing ive heard so far in the lead up to the games, Oddbins are launching a ‘marketing counter strike’ aimed at the draconian and quite absurdly harsh Olympic Branding laws which has stopped businesses in the capital and across the nation that aren’t official sponsors profiting from the games, banning the use of words such as “gold”, “Games”, “2012″, “summer” and “London” in any of their promotions. Ridiculous right? So Oddbins is offering a massive 30% discount to any of their customers who kit themselves out in branding rivals to the LOCOG main sponsors. Turn up in a pair of Nike trainers, with a set of Vauxhall car keys, an RBS MasterCard, an iPhone, a bill from British Gas and a receipt for a Pepsi bought at KFC and you will receive 30 per cent off your purchase! (source)

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